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Monday, November 16, 2009

OK Go teams up with tech-pioneer designer

Because there is so much detail in this one, I'm just posting the whole news piece verbatim:


OK Go, the mind-bending band that gave us what is largely considered the decade's most-viewed music video, the treadmill-manned "Here It Goes Again," will join with Design Miami/, FENDI and technologically-pioneering designer Moritz Waldemeyer to stage a groundbreaking Design Performance at Design Miami/, the pre-eminent international fair for limited edition design. The fair will take place December 1st through December 5th in Miami Design District.

Waldemeyer, renowned for his extraordinary designs influenced by his background as a research scientist in mechatronics and LED lighting, will customize a selection of Gibson guitars with laser lights and FENDI materials, which OK Go will play live throughout the event. When played, the guitar's lasers interact with a video wall and leave traces that illustrate the music in real time. The lasers emulate the strings of the guitar, and vibrations transmit beautiful visual interpretations of the sound.

"It's such a pleasure to be working with Moritz again.  He's one of those rare and wonderful artists who's equally inventive in the domain of minute technological details and broad, open-ended creative ideas," says OK Go vocalist/guitarist Damian Kulash, who was featured in Uniqlo's recent international advertising campaign. "He designed the LED jackets that we wore in our stage show a couple years ago, and it was a perfect match. Our brand of performance - super-saturated, super visual, super fun - is precisely the right arena for his design. We knew right away that we needed to make instruments with him, and ever since we've been looking for the opportunity to realize our dream of playing guitars that are their own light show. We're incredibly excited, and thankful that FENDI and Design Miami/ have made this possible."

The single and video for "WTF?" - OK Go's Prince-inspired, odd-time-signature hip shaker - premiered on the iTunes Music Store earlier this week. The video, directed by the band and Tim Nackashi ("Gnarls Barkley - Live," the award-winning documentary "Dirty Work,") debuts this Sunday night/Monday morning on MTVu's "Subterranean," airing at 2:00 a.m. E.S.T.  "WTF?" is the lead single from OK Go's upcoming album, Of The Blue Colour Of The Sky, set for release on January 12, 2010 on Capitol Records. Fans who pre-order the album on iTunes will instantly receive an additional track, entitled "Back from Katmandu."

Produced by ex-Mercury Rev member David Fridmann (Flaming Lips, MGMT), Of The Blue Colour Of The Sky takes its name from an 1876 book promoting the erroneous theory that blue light cures all ills. Both danceable and contemplative, the new album is introspective with a vein of surrealism running through it - a compelling follow-up to OK Go's acclaimed 2005 release, Oh No.  The band's homemade videos for two of Oh No's hits, "A Million Ways" and "Here It Goes Again," set numerous viewing records as they helped transform the then-fledgling YouTube into a household name. "Here It Goes Again," which won a GRAMMY® award for "Best Short Form Music Video"in 2007, was even parodied on "The Simpsons." The band's non-stop touring regimen took them to five continents in 31 consecutive months. In 2008, OK Go released the EP You're not Alone, a swaggering collaboration with the trombone band Bonerama that benefited musicians displaced by Hurricane Katrina.  The band wraps up a series of Midwestern dates this Saturday and will embark on a U.K. tour in January.

OK Go is Damian Kulash, Tim Nordwind, Dan Konopka, Andy Ross.


in other news:
  • Frank Turner has signed on as the support act for Flogging Molly's Green 2010 tour.
  • Holy Grail will release their debut full length on Prosthetic in 2010
  • and per the Asian Man newsletter, Matt Skiba's Demos CD has been delayed indefinitely until following the release of Skiba's other big 2010 release, the new Alkaline Trio album. No word on a street date for either disc as of now.

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